2020 Marketing Trends

2020 Marketing Trends

With technology rapidly advancing, it’s changing the way consumers react to marketing around them. Video marketing was a big trend recently, with 72% of consumers preferring video to learn more about a product or service. Brand recognition was another recent...
The Benefits of Local Marketing

The Benefits of Local Marketing

A small business that focuses on serving a given local market cannot effectively compete with large companies that cover a wider geographic area. Such local companies focus on local marketing initiatives as a way of helping them gain a foothold in the market. To be...