Marketing business with a brochure is an excellent way to communicate to potential clients and increase profits. But the ability to convert brochure browsers into buyers will be directly related to the effectiveness of the brochure. Here are nine simple tricks to...
Cold calls. Everyone hates them. But are they really necessary? Thankfully no. There are many ways to generate substantial sales without talking to people who could care less about unsolicited offers. Prospects get annoyed with cold calls, but there’s no need to...
Logos are usually simple, direct; the first and most basic portrayals of a company’s brand. Most designs aren’t terribly involved, so it’s easy to assume that creating a logo should take an afternoon of work, tops, on a lazy workday – but that...
