With technology rapidly advancing, it’s changing the way consumers react to marketing around them. Video marketing was a big trend recently, with 72% of consumers preferring video to learn more about a product or service. Brand recognition was another recent...
Marketing automation is just what the name suggests. It involves using software that automatically performs marketing tasks that must be completed on a regular schedule. This frees up human marketing professionals to perform more customized tasks. While this type of...
Consulting can be a rewarding, yet challenging career. Grasping an understanding of the roles and responsibilities of a marketing consultant will help you determine if it is the right choice for you. What is a Marketing Consultant? First and foremost, a marketing...
In our modern digital age, it is essential for any business professional or business owner to understand the art of digital marketing. If you have ever read about content marketing, you may have heard the saying that content is king. Content marketing is a vital part...
Consulting can be a rewarding career. Said professionals share their experiences and expertise with people in crisis and may potentially help such individuals identify solutions to troubling or detrimental issues. The following brief blog is designed to help those...
To continue being successful with online marketing, it’s important to look out for new trends that are emerging and incorporate them into the overall strategy of a business. Here are five trends that will be ones to watch in 2019: Individuals Are Emphasizing...