7 Great Marketing Podcasts

7 Great Marketing Podcasts

Any hard-hitting professional knows that reading a newspaper to stay on top of marketing trends can be time-consuming – so why bother sticking to print? Podcasts are time-efficient method for marketers to gain knowledge and inspiration in their professional...
Comparing B2B and B2C Marketing

Comparing B2B and B2C Marketing

All businesses have the same marketing goal: to sell products. Effective marketing is essential to the success of any business, regardless of the size. Businesses use a wider range of marketing methods to reach their audience. Marketing programs need to be tailored to...