The Relationship Between Marketing and Sales

The Relationship Between Marketing and Sales

Marketing and sales are completely different departments, but if a business is to be successful, said departments must put their heads together. Think of it like this: the marketing department aims to provide the sales department with the edge they need to succeed;...
Increase Your Sales: Create a Marketing Plan

Increase Your Sales: Create a Marketing Plan

Generally, to increase company sales, the business owner must develop a marketing plan. Without a plan, the business will suffer on many fronts. The business will not know the following: The cost of its marketing campaigns The vote head of each marketing campaign The...
Email Marketing 101

Email Marketing 101

Email is one of the most effective forms of marketing available today. Email marketing campaigns are an easy and inexpensive way to reach customers and build relationships, ultimately bringing in more revenue for your company. What Is Email Marketing? Email marketing...
2019 Marketing Trends

2019 Marketing Trends

To continue being successful with online marketing, it’s important to look out for new trends that are emerging and incorporate them into the overall strategy of a business. Here are five trends that will be ones to watch in 2019: Individuals Are Emphasizing...
The Importance of Word of Mouth Marketing

The Importance of Word of Mouth Marketing

Due to the high levels of competition in the industry, companies are using advanced methods to market their goods and services. It appears like social media marketing, and other modern means of promotions such as email marketing are taking over the industry. However,...